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One of the most notable, recent technological developments is the rise of deepfakes.  

Today, users can utilize various programs to make them appear like other people. While deepfakes may have exciting benefits and applications, it’s important to know that anybody can use them to commit fraud. With this point in mind, improving your knowledge of deepfakes is a must

What are Deepfakes?

The term deepfake is derived from the words “deep learning” and “fake,” translating to what and how they’re made. Deepfakes are manipulated content powered by artificial intelligence.

They’re produced in different forms, such as text, audio, images, videos, and even real-time streams. Deep learning and the magic of artificial intelligence are the necessary ingredients for creating this innovation.

In a way, deepfakes represent an altered reality because they’re fabricated content that appears to be real. People can trick viewers into believing that what they see or hear is real, posing serious consequences. As such, everyone must practice responsible use of this technology.

How Do Deepfakes Work?

Deepfakes are made using AI, algorithms, programs, manual learning, synthetic adversarial systems, encoders, decoders, and many more. They can exploit a person’s facial features and body language to fabricate real-looking images and videos. Recreation of audio and visuals are possible, making it dangerous in the hands of the wrong people.

Technology can produce output accurate enough for hackers to use in committing fraud, theft, and cybercrimes. It can be sourced to create content that’ll ruin a person’s image, and fraudsters can blackmail people with deepfakes.

People can generate fake news, social media manipulation, and scams. Politicians, celebrities, and famous or wealthy people are the typical targets of deepfakes. These are some of the negative implications of this developing technology.

Although there are downsides to it, people can also use this technology for positive intentions. It mostly benefits movies, TV shows, and educational productions when they need to recreate an image of a deceased individual.

The 5 Types of Deepfakes

1. Textual deepfakes

Nowadays, AI and technologies are becoming wiser, making textual deepfakes possible. They can compose just like humans and create articles, poems, blogs, and other writing pieces. Software programs can think, adapt, and use data to write.

GPT-2, Silicon Valley’s OpenAI research lab, is an example of a text-generating system that allows users to conveniently fabricate a story after inputting a headline or topic. Another text maker is the GPT-3, an autoregressive language model. Deep learning experience fuels this system to construct human-like text, understand language patterns, and write news articles and poems.

2. Deepfake videos

Amongst all types, deepfake videos are the most common. But what are deepfake videos exactly? In simple terms, they’re realistic videos generated using artificial intelligence and video editing technology.

With photos on hand, varying programs can allow users to replace an existing person in a video with another person’s face to reenact them or, in simple terms, do a face swap. These types of videos are typically used maliciously.

3. Deepfake images

Deepfake images are what viewers often see on the internet, and almost anyone can produce them. People can grab and use endless photos of public figures online. While making deepfake videos can be easily done with apps and programs, images are achieved just the same. Editing software can then put faces on different bodies, just like in video editing.

4. Deepfake audio

Audio or sound is another type of content that AI can engineer. It can imitate a person’s voice, including accent and tone. Software programs use algorithms through an existing voice clip and make an entirely new one that says something else. The more recordings are available of the person trying to be copied, the more accurate a deepfake audio will be.   

5. Real-time or live deepfake

The advancement of deepfake technology has progressed so far that it can produce all types of clones, from voice to video. Because of this, hackers and thefts can bypass security measures such as voice-based authentication.

One of the developments with deepfake technology is the DeepFaceLive. Users can make themselves appear as someone else while live streaming or in a video call.

Fighting Fraud

The evolution of technology has brought countless benefits to humanity. The constant influx of innovations has improved how people approach daily tasks and allowed most to live with more comfort and convenience.

While these advancements are worth celebrating, it’s also important to know that new technologies can make people prone to cyberattacks. Although deepfakes can be used for positive purposes, such as in movies and encouraging content, there’s a dark side to them that people should be aware of.

To stay safe from cybercrime, optimize your security infrastructure with fraud risk management solutions from Q5id. With the help of our biometric verification and cloud-based authentication solutions, you’ll be able to keep your company safe from fraud.

Contact us today to learn more!

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